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Created at 05/17/2018 08:15
Walmart brand colors palette
- Walmart Dark Blue#004c91
- Walmart Medium Blue#007dc6
- Walmart Light Blue#78b9e7
- Walmart Orange#f47321
- Walmart Yellow#ffc220
- Fresh Product Dark Green#367c2b
- Fresh Product Light Green#76c043
The palette consists of Light colors. Accent colors Walmart Medium Blue #007dc6 and Walmart Yellow #ffc220. Palette has Cool, Warm colors temperature.
By lightness, this palette runs from #004C91 (darkest) to #78B9E7 (lightest). The lightness range is moderate.
Overall saturation feels vivid (higher chroma).
Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).
Overall temperature among swatches leans warm.
HEX codes (sorted): #004C91, #007DC6, #367C2B, #76C043, #78B9E7, #F47321, #FFC220
Palette Walmart brand colors palette has combination of 7 codes colors:
HEX: #004c91, RGB: (0, 76, 145); HEX: #007dc6, RGB: (0, 125, 198); HEX: #78b9e7, RGB: (120, 185, 231)
HEX: #f47321, RGB: (244, 115, 33); HEX: #ffc220, RGB: (255, 194, 32); HEX: #367c2b, RGB: (54, 124, 43)
HEX: #76c043, RGB: (118, 192, 67)
Simplified version of palette colors
Tint of darkslateblue, Tint of steelblue, Tint of lightskyblue, Shade of chocolate, Tint of gold, Shade of Green, Shade of limegreen
Color scheme was created by colorswall
Colors codes in palette
Walmart brand colors palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #004c91 | #004c91 | RGB(0, 76, 145) | Walmart Dark Blue | — |
| #007dc6 | #007dc6 | RGB(0, 125, 198) | Walmart Medium Blue | — |
| #78b9e7 | #78b9e7 | RGB(120, 185, 231) | Walmart Light Blue | — |
| #f47321 | #f47321 | RGB(244, 115, 33) | Walmart Orange | — |
| #ffc220 | #ffc220 | RGB(255, 194, 32) | Walmart Yellow | — |
| #367c2b | #367c2b | RGB(54, 124, 43) | Fresh Product Dark Green | — |
| #76c043 | #76c043 | RGB(118, 192, 67) | Fresh Product Light Green | — |
Color Palette Contrast
12 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#004c91 | #007dc6 | 1.94 |
#004c91 | #367c2b | 1.66 |
#007dc6 | #f47321 | 1.54 |
#007dc6 | #367c2b | 1.16 |
#007dc6 | #76c043 | 1.97 |
#78b9e7 | #f47321 | 1.35 |
Image palette Walmart brand colors palette png
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