Packaging visual identity jerk street food colors palette

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Created at 11/23/2019 20:03

The palette consists of Light, Semi dark colors. Accent colors #ebe09d and #614e0c. Palette has Warm colors temperature.

By lightness, this palette runs from #614E0C (darkest) to #EBE09D (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 50% across the palette.

An analogous palette: its hues sit close together on the color wheel, within about 49°.

Overall temperature among swatches leans warm (6 of 6).

HEX codes (sorted): #58542E, #614E0C, #9F8E4E, #BC8934, #D9B2AE, #EBE09D

Palette Packaging visual identity jerk street food colors palette combines 6 color codes:

HEX: #bc8934, RGB: (188, 137, 52); HEX: #ebe09d, RGB: (235, 224, 157); HEX: #614e0c, RGB: (97, 78, 12)

HEX: #9f8e4e, RGB: (159, 142, 78); HEX: #d9b2ae, RGB: (217, 178, 174); HEX: #58542e, RGB: (88, 84, 46)

Simplified version of palette colors

Tint of Dark Goldenrod, Shade of Pale Goldenrod, Shade of Dark Olive Green, Tint of Olive, Shade of Pink, Shade of Dark Olive Green

Color scheme was created by colorswall

Color codes in palette

Packaging visual identity jerk street food colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#bc8934	#bc8934	RGB(188, 137, 52)	—	—
#ebe09d	#ebe09d	RGB(235, 224, 157)	—	—
#614e0c	#614e0c	RGB(97, 78, 12)	—	—
#9f8e4e	#9f8e4e	RGB(159, 142, 78)	—	—
#d9b2ae	#d9b2ae	RGB(217, 178, 174)	—	—
#58542e	#58542e	RGB(88, 84, 46)	—	—

5 color pairs have low contrast and need improvement which may impact readability.