Identity logo branding icon

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Created at 11/24/2019 11:15

The palette consists of Light, Semi dark colors. Accent colors #dcab34 and #7c5f1c. Palette has Warm colors temperature.

By lightness, this palette runs from #4C3C29 (darkest) to #E4C888 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 10°.

Overall temperature among swatches leans warm (6 of 6).

HEX codes (sorted): #4C3C29, #746544, #7C5F1C, #8C6C31, #DCAB34, #E4C888

Palette Identity logo branding icon combines 6 color codes:

HEX: #dcab34, RGB: (220, 171, 52); HEX: #e4c888, RGB: (228, 200, 136); HEX: #8c6c31, RGB: (140, 108, 49)

HEX: #746544, RGB: (116, 101, 68); HEX: #7c5f1c, RGB: (124, 95, 28); HEX: #4c3c29, RGB: (76, 60, 41)

Simplified version of palette colors

Tint of Goldenrod, Tint of Burlywood, Shade of Dark Goldenrod, Shade of Dim Gray, Tint of Saddle Brown, Shade of Saddle Brown

Color scheme was created by colorswall

Color codes in palette

Identity logo branding icon color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#dcab34	#dcab34	RGB(220, 171, 52)	—	—
#e4c888	#e4c888	RGB(228, 200, 136)	—	—
#8c6c31	#8c6c31	RGB(140, 108, 49)	—	—
#746544	#746544	RGB(116, 101, 68)	—	—
#7c5f1c	#7c5f1c	RGB(124, 95, 28)	—	—
#4c3c29	#4c3c29	RGB(76, 60, 41)	—	—

6 color pairs have low contrast and need improvement which may impact readability.