Branding concept watch ui fitness app apple

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Created at 11/26/2019 18:55

The palette consists of Light, Semi dark colors. Accent colors #15c4ee and #f2b9a5. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #514594 (darkest) to #F2B9A5 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #15C4EE, #1894A4, #514594, #565959, #BFBEDD, #F2B9A5

Palette Branding concept watch ui fitness app apple combines 6 color codes:

HEX: #15c4ee, RGB: (21, 196, 238); HEX: #f2b9a5, RGB: (242, 185, 165); HEX: #1894a4, RGB: (24, 148, 164)

HEX: #514594, RGB: (81, 69, 148); HEX: #bfbedd, RGB: (191, 190, 221); HEX: #565959, RGB: (86, 89, 89)

Simplified version of palette colors

Tint of Deep Sky Blue, Tint of Light Salmon, Tint of Dark Cyan, Tint of Dark Slate Blue, Tint of Light Steel Blue, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Branding concept watch ui fitness app apple color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#15c4ee	#15c4ee	RGB(21, 196, 238)	—	—
#f2b9a5	#f2b9a5	RGB(242, 185, 165)	—	—
#1894a4	#1894a4	RGB(24, 148, 164)	—	—
#514594	#514594	RGB(81, 69, 148)	—	—
#bfbedd	#bfbedd	RGB(191, 190, 221)	—	—
#565959	#565959	RGB(86, 89, 89)	—	—

6 color pairs have low contrast and need improvement which may impact readability.