Identity smart creative logo pose elephant palette

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Created at 12/01/2019 11:47

The palette consists of Semi dark, Light colors. Accent colors #e3c4a2 and #3c2c84. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #3C2C84 (darkest) to #E3C4A2 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 1 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #3C2C84, #3C3484, #4E4284, #545494, #9591BC, #E3C4A2

Palette Identity smart creative logo pose elephant palette combines 6 color codes:

HEX: #3c3484, RGB: (60, 52, 132); HEX: #e3c4a2, RGB: (227, 196, 162); HEX: #3c2c84, RGB: (60, 44, 132)

HEX: #545494, RGB: (84, 84, 148); HEX: #9591bc, RGB: (149, 145, 188); HEX: #4e4284, RGB: (78, 66, 132)

Simplified version of palette colors

Shade of Dark Slate Blue, Tint of Tan, Shade of Dark Slate Blue, Tint of Dark Slate Blue, Tint of Medium Purple, Tint of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Identity smart creative logo pose elephant palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#3c3484	#3c3484	RGB(60, 52, 132)	—	—
#e3c4a2	#e3c4a2	RGB(227, 196, 162)	—	—
#3c2c84	#3c2c84	RGB(60, 44, 132)	—	—
#545494	#545494	RGB(84, 84, 148)	—	—
#9591bc	#9591bc	RGB(149, 145, 188)	—	—
#4e4284	#4e4284	RGB(78, 66, 132)	—	—

7 color pairs have low contrast and need improvement which may impact readability.