Graphic design package branding hex colors

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Created at 12/23/2021 13:33

The palette consists of Light, Semi dark colors. Accent colors #dc345c and #6f4515. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #444064 (darkest) to #DFBF6B (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (3 of 6).

HEX codes (sorted): #444064, #6F4515, #73708E, #BBA9AB, #DC345C, #DFBF6B

Palette Graphic design package branding hex colors combines 6 color codes:

HEX: #dc345c, RGB: (220, 52, 92); HEX: #dfbf6b, RGB: (223, 191, 107); HEX: #6f4515, RGB: (111, 69, 21)

HEX: #73708e, RGB: (115, 112, 142); HEX: #bba9ab, RGB: (187, 169, 171); HEX: #444064, RGB: (68, 64, 100)

Simplified version of palette colors

Tint of crimson, Tint of burlywood, Shade of saddlebrown, Shade of slategrey, Tint of darkgrey, Shade of darkslateblue

Color scheme was created by colorswall

Color codes in palette

Graphic design package branding hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#dc345c	#dc345c	RGB(220, 52, 92)	—	—
#dfbf6b	#dfbf6b	RGB(223, 191, 107)	—	—
#6f4515	#6f4515	RGB(111, 69, 21)	—	—
#73708e	#73708e	RGB(115, 112, 142)	—	—
#bba9ab	#bba9ab	RGB(187, 169, 171)	—	—
#444064	#444064	RGB(68, 64, 100)	—	—

6 color pairs have low contrast and need improvement which may impact readability.