Advertising custom packaging branding hex colors

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Created at 12/07/2019 18:46

The palette consists of Semi dark, Light colors. Accent colors #2c4685 and #9baede. Palette has Cool colors temperature.

By lightness, this palette runs from #344172 (darkest) to #ACBCC4 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 36% across the palette.

An analogous palette: its hues sit close together on the color wheel, within about 27°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #2C4685, #344172, #45537B, #4D5D90, #9BAEDE, #ACBCC4

Palette Advertising custom packaging branding hex colors combines 6 color codes:

HEX: #2c4685, RGB: (44, 70, 133); HEX: #9baede, RGB: (155, 174, 222); HEX: #344172, RGB: (52, 65, 114)

HEX: #4d5d90, RGB: (77, 93, 144); HEX: #acbcc4, RGB: (172, 188, 196); HEX: #45537b, RGB: (69, 83, 123)

Simplified version of palette colors

Shade of Dark Slate Blue, Shade of Light Steel Blue, Shade of Dark Slate Blue, Tint of Dark Slate Blue, Shade of Silver, Tint of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Advertising custom packaging branding hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#2c4685	#2c4685	RGB(44, 70, 133)	—	—
#9baede	#9baede	RGB(155, 174, 222)	—	—
#344172	#344172	RGB(52, 65, 114)	—	—
#4d5d90	#4d5d90	RGB(77, 93, 144)	—	—
#acbcc4	#acbcc4	RGB(172, 188, 196)	—	—
#45537b	#45537b	RGB(69, 83, 123)	—	—

7 color pairs have low contrast and need improvement which may impact readability.