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Created at 02/21/2022 10:22
bycolorswall
  0.15k

Mark identity food packaging colors palette

  • Vivid Sky Blue
    #04ccfb
  • Middle Red
    #e79267
  • Blood (Animal)
    #a61e14
  • Russian Green
    #5b9e66
  • Argent
    #c3c7bc
  • Deep Moss Green
    #3a5c35
The palette consists of Light, Semi dark colors. Accent colors Vivid Sky Blue #04ccfb and Blood (Animal) #a61e14. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #3A5C35 (darkest) to #C3C7BC (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Warm and cool swatches are fairly balanced.

HEX codes (sorted): #04CCFB, #3A5C35, #5B9E66, #A61E14, #C3C7BC, #E79267

Palette Mark identity food packaging colors palette has combination of 6 codes colors:
HEX: #04ccfb, RGB: (4, 204, 251); HEX: #e79267, RGB: (231, 146, 103); HEX: #a61e14, RGB: (166, 30, 20)
HEX: #5b9e66, RGB: (91, 158, 102); HEX: #c3c7bc, RGB: (195, 199, 188); HEX: #3a5c35, RGB: (58, 92, 53)
Simplified version of palette colors
Shade of deepskyblue, Tint of darksalmon, Tint of firebrick, Tint of mediumseagreen, Shade of Silver, Tint of darkolivegreen
Color scheme was created by colorswall

Colors codes in palette

Mark identity food packaging colors palette color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#04ccfb #04ccfb RGB(4, 204, 251)Vivid Sky Blue—
#e79267 #e79267 RGB(231, 146, 103)Middle Red—
#a61e14 #a61e14 RGB(166, 30, 20)Blood (Animal)—
#5b9e66 #5b9e66 RGB(91, 158, 102)Russian Green—
#c3c7bc #c3c7bc RGB(195, 199, 188)Argent—
#3a5c35 #3a5c35 RGB(58, 92, 53)Deep Moss Green—

Color Palette Contrast

7 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#04ccfb
#e79267
1.26
#04ccfb
#5b9e66
1.69
#04ccfb
#c3c7bc
1.1
#e79267
#5b9e66
1.33
#e79267
#c3c7bc
1.4
#a61e14
#3a5c35
1.01

Image palette Mark identity food packaging colors palette png

Mark identity food packaging colors palette - #183261
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