Branding corporate team creative colours

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Created at 12/09/2019 18:21

The palette consists of Light, Semi dark colors. Accent colors #e0f407 and #4688f5. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #4B4C55 (darkest) to #E0F407 (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (2 warm, 2 cool).

HEX codes (sorted): #4688F5, #4B4C55, #6C740E, #7C847C, #AFB0C2, #E0F407

Palette Branding corporate team creative colours combines 6 color codes:

HEX: #e0f407, RGB: (224, 244, 7); HEX: #4688f5, RGB: (70, 136, 245); HEX: #6c740e, RGB: (108, 116, 14)

HEX: #7c847c, RGB: (124, 132, 124); HEX: #afb0c2, RGB: (175, 176, 194); HEX: #4b4c55, RGB: (75, 76, 85)

Simplified version of palette colors

Shade of Yellow, Tint of Dodger Blue, Shade of Olive, Tint of Grey, Shade of Light Steel Blue, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Branding corporate team creative colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#e0f407	#e0f407	RGB(224, 244, 7)	—	—
#4688f5	#4688f5	RGB(70, 136, 245)	—	—
#6c740e	#6c740e	RGB(108, 116, 14)	—	—
#7c847c	#7c847c	RGB(124, 132, 124)	—	—
#afb0c2	#afb0c2	RGB(175, 176, 194)	—	—
#4b4c55	#4b4c55	RGB(75, 76, 85)	—	—

7 color pairs have low contrast and need improvement which may impact readability.