Design pastel kawaii branding colors

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Created at 04/10/2022 16:22

The palette consists of Light, Dark colors. Accent colors Amaranth Pink #ec96bb and Brown Chocolate #651f3c. Palette has Warm colors temperature.

By lightness, this palette runs from #3C242C (darkest) to #D2D1B4 (lightest). The lightness range is wide.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

The hues stay in one region of the color wheel, spanning about 84°.

Overall temperature among swatches leans warm (6 of 6).

HEX codes (sorted): #3C242C, #651F3C, #B48A94, #D2D1B4, #D4749C, #EC96BB

Palette Design pastel kawaii branding colors combines 6 color codes:

HEX: #d4749c, RGB: (212, 116, 156); HEX: #ec96bb, RGB: (236, 150, 187); HEX: #651f3c, RGB: (101, 31, 60)

HEX: #b48a94, RGB: (180, 138, 148); HEX: #d2d1b4, RGB: (210, 209, 180); HEX: #3c242c, RGB: (60, 36, 44)

Simplified version of palette colors

Tint of Pale Violet Red, Shade of Plum, Tint of Purple, Shade of Rosy Brown, Shade of Beige, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Design pastel kawaii branding colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#d4749c	#d4749c	RGB(212, 116, 156)	Wild Orchid	—
#ec96bb	#ec96bb	RGB(236, 150, 187)	Amaranth Pink	—
#651f3c	#651f3c	RGB(101, 31, 60)	Brown Chocolate	—
#b48a94	#b48a94	RGB(180, 138, 148)	English Lavender	—
#d2d1b4	#d2d1b4	RGB(210, 209, 180)	Pastel Gray	—
#3c242c	#3c242c	RGB(60, 36, 44)	Temptress	—

7 color pairs have low contrast and need improvement which may impact readability.