Ui illustration design branding colors

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Created at 04/16/2022 16:20

The palette consists of Light, Semi dark colors. Accent colors Urobilin #e4b414 and Deep Champagne #eddba0. Palette has Warm colors temperature.

By lightness, this palette runs from #604239 (darkest) to #EDDBA0 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 54°.

Overall temperature among swatches leans warm (6 of 6).

HEX codes (sorted): #604239, #785021, #A4706D, #C4848C, #E4B414, #EDDBA0

Palette Ui illustration design branding colors combines 6 color codes:

HEX: #e4b414, RGB: (228, 180, 20); HEX: #eddba0, RGB: (237, 219, 160); HEX: #785021, RGB: (120, 80, 33)

HEX: #a4706d, RGB: (164, 112, 109); HEX: #c4848c, RGB: (196, 132, 140); HEX: #604239, RGB: (96, 66, 57)

Simplified version of palette colors

Tint of Goldenrod, Shade of Pale Goldenrod, Tint of Saddle Brown, Tint of Indian Red, Shade of Rosy Brown, Shade of Saddle Brown

Color scheme was created by colorswall

Color codes in palette

Ui illustration design branding colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#e4b414	#e4b414	RGB(228, 180, 20)	Urobilin	—
#eddba0	#eddba0	RGB(237, 219, 160)	Deep Champagne	—
#785021	#785021	RGB(120, 80, 33)	Field Drab	—
#a4706d	#a4706d	RGB(164, 112, 109)	Blast-Off Bronze	—
#c4848c	#c4848c	RGB(196, 132, 140)	Old Rose	—
#604239	#604239	RGB(96, 66, 57)	Liver Chestnut (Horses)	—

5 color pairs have low contrast and need improvement which may impact readability.