Design branding clean illustrator palette

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Created at 12/11/2019 20:37

The palette consists of Light, Semi dark colors. Accent colors #7b5a08 and #b1b0d8. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #7B5A08 (darkest) to #F3C659 (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #7B5A08, #8E680A, #A96EB4, #B1B0D8, #F3C659, #F49FD9

Palette Design branding clean illustrator palette combines 6 color codes:

HEX: #f3c659, RGB: (243, 198, 89); HEX: #f49fd9, RGB: (244, 159, 217); HEX: #7b5a08, RGB: (123, 90, 8)

HEX: #a96eb4, RGB: (169, 110, 180); HEX: #b1b0d8, RGB: (177, 176, 216); HEX: #8e680a, RGB: (142, 104, 10)

Simplified version of palette colors

Shade of Gold, Tint of Plum, Tint of Saddle Brown, Tint of Medium Orchid, Shade of Thistle, Shade of Dark Goldenrod

Color scheme was created by colorswall

Color codes in palette

Design branding clean illustrator palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f3c659	#f3c659	RGB(243, 198, 89)	—	—
#f49fd9	#f49fd9	RGB(244, 159, 217)	—	—
#7b5a08	#7b5a08	RGB(123, 90, 8)	—	—
#a96eb4	#a96eb4	RGB(169, 110, 180)	—	—
#b1b0d8	#b1b0d8	RGB(177, 176, 216)	—	—
#8e680a	#8e680a	RGB(142, 104, 10)	—	—

8 color pairs have low contrast and need improvement which may impact readability.