Created at 08/09/2022 20:21
Logo packaging brand identity branding palette
- Goldenrod#da9d1c
- Minion Yellow#f6d44e
- Bangladesh Green#116754
- Old Silver#838384
- Dust Storm#ded0be
- Liver Chestnut (Horses)#5b3d34
The palette consists of Light, Semi dark colors. Accent colors Minion Yellow #f6d44e and Old Silver #838384. Palette has Warm, Cool, Neutral colors temperature.
By lightness, this palette runs from #116754 (darkest) to #DED0BE (lightest). The lightness range is wide.
Saturation is mixed — some muted swatches and some vivid accents.
Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).
Overall temperature among swatches leans warm.
HEX codes (sorted): #116754, #5B3D34, #838384, #DA9D1C, #DED0BE, #F6D44E
Palette Logo packaging brand identity branding palette has combination of 6 codes colors:
HEX: #da9d1c, RGB: (218, 157, 28); HEX: #f6d44e, RGB: (246, 212, 78); HEX: #116754, RGB: (17, 103, 84)
HEX: #838384, RGB: (131, 131, 132); HEX: #ded0be, RGB: (222, 208, 190); HEX: #5b3d34, RGB: (91, 61, 52)
Simplified version of palette colors
Tint of goldenrod, Shade of gold, Tint of Teal, Shade of Grey, Tint of antiquewhite, Tint of saddlebrown
Color scheme was created by colorswall
Colors codes in palette
Logo packaging brand identity branding palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #da9d1c | #da9d1c | RGB(218, 157, 28) | Goldenrod | — |
| #f6d44e | #f6d44e | RGB(246, 212, 78) | Minion Yellow | — |
| #116754 | #116754 | RGB(17, 103, 84) | Bangladesh Green | — |
| #838384 | #838384 | RGB(131, 131, 132) | Old Silver | — |
| #ded0be | #ded0be | RGB(222, 208, 190) | Dust Storm | — |
| #5b3d34 | #5b3d34 | RGB(91, 61, 52) | Liver Chestnut (Horses) | — |
Color Palette Contrast
6 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#da9d1c | #f6d44e | 1.63 |
#da9d1c | #838384 | 1.59 |
#da9d1c | #ded0be | 1.57 |
#f6d44e | #ded0be | 1.04 |
#116754 | #838384 | 1.79 |
#116754 | #5b3d34 | 1.43 |
Image palette Logo packaging brand identity branding palette png
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