Brand packaging paper fold branding palette

  • Carrot Lava
    #fb5c23
  • Light Salmon
    #fc9e7c
  • Smoky Black
    #1c0c04
  • Gray (HTML/CSS Gray)
    #7c7b7c
  • Quick Silver
    #a3a3a3
  • Outer Space
    #434444
  0.16k
Created at 08/10/2022 20:21
The palette consists of Light, Dark, Semi dark colors. Accent colors Carrot Lava #fb5c23 and Outer Space #434444. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #1C0C04 (darkest) to #FC9E7C (lightest). The lightness range is wide.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 4°.

Most swatches read as neutral in color temperature (4 of 6).

HEX codes (sorted): #1C0C04, #434444, #7C7B7C, #A3A3A3, #FB5C23, #FC9E7C

Palette Brand packaging paper fold branding palette combines 6 color codes:
HEX: #fb5c23, RGB: (251, 92, 35); HEX: #fc9e7c, RGB: (252, 158, 124); HEX: #1c0c04, RGB: (28, 12, 4)
HEX: #7c7b7c, RGB: (124, 123, 124); HEX: #a3a3a3, RGB: (163, 163, 163); HEX: #434444, RGB: (67, 68, 68)
Simplified version of palette colors
Tint of Orange Red, Shade of Light Salmon, Tint of Black, Shade of Grey, Shade of Dark Gray, Shade of Dim Gray
Color scheme was created by colorswall

Color codes in palette

Brand packaging paper fold branding palette color codes HEX, RGB information in table

ColorHEXRGBNameAlternative name
#fb5c23#fb5c23RGB(251, 92, 35)Carrot Lava—
#fc9e7c#fc9e7cRGB(252, 158, 124)Light Salmon—
#1c0c04#1c0c04RGB(28, 12, 4)Smoky Black—
#7c7b7c#7c7b7cRGB(124, 123, 124)Gray (HTML/CSS Gray)—
#a3a3a3#a3a3a3RGB(163, 163, 163)Quick SilverGray64
#434444#434444RGB(67, 68, 68)Outer Space—

Color Palette Contrast

6 color pairs have low contrast and need improvement which may impact readability.
Text ColorBackground ColorContrast Ratio
#fb5c23
#fc9e7c
1.55
#fb5c23
#7c7b7c
1.33
#fb5c23
#a3a3a3
1.25
#fc9e7c
#a3a3a3
1.23
#1c0c04
#434444
1.94
#7c7b7c
#a3a3a3
1.67

Image palette Brand packaging paper fold branding palette png