Visual identity brand logo minimalist colors palette
- Palatinate Blue#344ce9
- Light Cobalt Blue#929ee7
- Cosmic Cobalt#2c348c
- Café Au Lait#a67f65
- Wild Blue Yonder#a2bcd1
- Royal Brown#563c2c
Created at 08/29/2022 06:05
The palette consists of Semi dark, Light colors. Accent colors Palatinate Blue #344ce9 and Royal Brown #563c2c. Palette has Cool, Warm colors temperature.
By lightness, this palette runs from #2C348C (darkest) to #A2BCD1 (lightest). The lightness range is moderate.
Saturation is mixed — 1 muted and 3 vivid out of 6 colors.
Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.
Overall temperature among swatches leans cool (4 of 6).
HEX codes (sorted): #2C348C, #344CE9, #563C2C, #929EE7, #A2BCD1, #A67F65
Palette Visual identity brand logo minimalist colors palette combines 6 color codes:
HEX: #344ce9, RGB: (52, 76, 233); HEX: #929ee7, RGB: (146, 158, 231); HEX: #2c348c, RGB: (44, 52, 140)
HEX: #a67f65, RGB: (166, 127, 101); HEX: #a2bcd1, RGB: (162, 188, 209); HEX: #563c2c, RGB: (86, 60, 44)
Simplified version of palette colors
Shade of Slate Blue, Tint of Cornflower Blue, Shade of Dark Slate Blue, Shade of Peru, Shade of Light Steel Blue, Shade of Saddle Brown
Color scheme was created by colorswall
Color codes in palette
Visual identity brand logo minimalist colors palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
|---|---|---|---|---|
| #344ce9 | #344ce9 | RGB(52, 76, 233) | Palatinate Blue | — |
| #929ee7 | #929ee7 | RGB(146, 158, 231) | Light Cobalt Blue | — |
| #2c348c | #2c348c | RGB(44, 52, 140) | Cosmic Cobalt | — |
| #a67f65 | #a67f65 | RGB(166, 127, 101) | Café Au Lait | — |
| #a2bcd1 | #a2bcd1 | RGB(162, 188, 209) | Wild Blue Yonder | — |
| #563c2c | #563c2c | RGB(86, 60, 44) | Royal Brown | — |
Color Palette Contrast
7 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#344ce9 | #2c348c | 1.69 |
#344ce9 | #a67f65 | 1.74 |
#344ce9 | #563c2c | 1.61 |
#929ee7 | #a67f65 | 1.41 |
#929ee7 | #a2bcd1 | 1.28 |
#2c348c | #563c2c | 1.05 |
Image palette Visual identity brand logo minimalist colors palette png
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