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Created at 08/29/2022 06:05
Visual identity brand logo minimalist colors palette
- Palatinate Blue#344ce9
- Light Cobalt Blue#929ee7
- Cosmic Cobalt#2c348c
- Café Au Lait#a67f65
- Wild Blue Yonder#a2bcd1
- Royal Brown#563c2c
The palette consists of Semi dark, Light colors. Accent colors Palatinate Blue #344ce9 and Royal Brown #563c2c. Palette has Cool, Warm colors temperature.
By lightness, this palette runs from #563C2C (darkest) to #929EE7 (lightest). The lightness range is moderate.
Saturation is mixed — some muted swatches and some vivid accents.
Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).
Overall temperature among swatches leans cool.
HEX codes (sorted): #2C348C, #344CE9, #563C2C, #929EE7, #A2BCD1, #A67F65
Palette Visual identity brand logo minimalist colors palette has combination of 6 codes colors:
HEX: #344ce9, RGB: (52, 76, 233); HEX: #929ee7, RGB: (146, 158, 231); HEX: #2c348c, RGB: (44, 52, 140)
HEX: #a67f65, RGB: (166, 127, 101); HEX: #a2bcd1, RGB: (162, 188, 209); HEX: #563c2c, RGB: (86, 60, 44)
Simplified version of palette colors
Tint of slateblue, Shade of cornflowerblue, Tint of darkslateblue, Tint of peru, Tint of lightsteelblue, Tint of saddlebrown
Color scheme was created by colorswall
Colors codes in palette
Visual identity brand logo minimalist colors palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #344ce9 | #344ce9 | RGB(52, 76, 233) | Palatinate Blue | — |
| #929ee7 | #929ee7 | RGB(146, 158, 231) | Light Cobalt Blue | — |
| #2c348c | #2c348c | RGB(44, 52, 140) | Cosmic Cobalt | — |
| #a67f65 | #a67f65 | RGB(166, 127, 101) | Café Au Lait | — |
| #a2bcd1 | #a2bcd1 | RGB(162, 188, 209) | Wild Blue Yonder | — |
| #563c2c | #563c2c | RGB(86, 60, 44) | Royal Brown | — |
Color Palette Contrast
7 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#344ce9 | #2c348c | 1.69 |
#344ce9 | #a67f65 | 1.74 |
#344ce9 | #563c2c | 1.61 |
#929ee7 | #a67f65 | 1.41 |
#929ee7 | #a2bcd1 | 1.28 |
#2c348c | #563c2c | 1.05 |
Image palette Visual identity brand logo minimalist colors palette png
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