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Created at 12/23/2022 14:05
Visual identity brand logo design brandmark hex colors
- Shocking Pink#f414ac
- Light Carmine Pink#e25d6f
- Byzantium#70185d
- Brown Sugar#b16951
- Silver Sand#bbbdc4
- Jacarta#343451
The palette consists of Light, Dark colors. Accent colors Shocking Pink #f414ac and Light Carmine Pink #e25d6f. Palette has Warm, Neutral, Cool colors temperature.
By lightness, this palette runs from #343451 (darkest) to #BBBDC4 (lightest). The lightness range is moderate.
Saturation is mixed — some muted swatches and some vivid accents.
Hues are spread broadly around the wheel — a varied palette (loose heuristic).
Overall temperature among swatches leans warm.
HEX codes (sorted): #343451, #70185D, #B16951, #BBBDC4, #E25D6F, #F414AC
Palette Visual identity brand logo design brandmark hex colors has combination of 6 codes colors:
HEX: #f414ac, RGB: (244, 20, 172); HEX: #e25d6f, RGB: (226, 93, 111); HEX: #70185d, RGB: (112, 24, 93)
HEX: #b16951, RGB: (177, 105, 81); HEX: #bbbdc4, RGB: (187, 189, 196); HEX: #343451, RGB: (52, 52, 81)
Simplified version of palette colors
Tint of deeppink, Shade of indianred, Shade of Purple, Shade of sienna, Tint of Silver, Tint of darkslateblue
Color scheme was created by coolor
Colors codes in palette
Visual identity brand logo design brandmark hex colors color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #f414ac | #f414ac | RGB(244, 20, 172) | Shocking Pink | — |
| #e25d6f | #e25d6f | RGB(226, 93, 111) | Light Carmine Pink | — |
| #70185d | #70185d | RGB(112, 24, 93) | Byzantium | — |
| #b16951 | #b16951 | RGB(177, 105, 81) | Brown Sugar | — |
| #bbbdc4 | #bbbdc4 | RGB(187, 189, 196) | Silver Sand | — |
| #343451 | #343451 | RGB(52, 52, 81) | Jacarta | — |
Color Palette Contrast
5 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#f414ac | #e25d6f | 1.08 |
#f414ac | #b16951 | 1.1 |
#e25d6f | #b16951 | 1.2 |
#e25d6f | #bbbdc4 | 1.85 |
#70185d | #343451 | 1.12 |
Image palette Visual identity brand logo design brandmark hex colors png
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