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Created at 09/21/2022 08:22
Product design idenity visual identity branding hex colors
- Permanent Geranium Lake#e12d24
- Jelly Bean#e05c5c
- Philippine Brown#621815
- Gray (HTML/CSS Gray)#7c8484
- Pale Silver#cebcb4
- Garnet#6c3434
The palette consists of Semi dark, Light, Dark colors. Accent colors Permanent Geranium Lake #e12d24 and Gray (HTML/CSS Gray) #7c8484. Palette has Warm, Cool, Neutral colors temperature.
By lightness, this palette runs from #621815 (darkest) to #CEBCB4 (lightest). The lightness range is moderate.
Saturation is mixed — some muted swatches and some vivid accents.
Hue spacing suggests a mostly analogous cluster (loose heuristic, not a strict color-theory label).
Overall temperature among swatches leans warm.
HEX codes (sorted): #621815, #6C3434, #7C8484, #CEBCB4, #E05C5C, #E12D24
Palette Product design idenity visual identity branding hex colors has combination of 6 codes colors:
HEX: #e12d24, RGB: (225, 45, 36); HEX: #e05c5c, RGB: (224, 92, 92); HEX: #621815, RGB: (98, 24, 21)
HEX: #7c8484, RGB: (124, 132, 132); HEX: #cebcb4, RGB: (206, 188, 180); HEX: #6c3434, RGB: (108, 52, 52)
Simplified version of palette colors
Shade of Red, Shade of indianred, Shade of Maroon, Shade of Grey, Shade of Silver, Shade of Maroon
Color scheme was created by colorswall
Colors codes in palette
Product design idenity visual identity branding hex colors color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #e12d24 | #e12d24 | RGB(225, 45, 36) | Permanent Geranium Lake | — |
| #e05c5c | #e05c5c | RGB(224, 92, 92) | Jelly Bean | — |
| #621815 | #621815 | RGB(98, 24, 21) | Philippine Brown | — |
| #7c8484 | #7c8484 | RGB(124, 132, 132) | Gray (HTML/CSS Gray) | — |
| #cebcb4 | #cebcb4 | RGB(206, 188, 180) | Pale Silver | — |
| #6c3434 | #6c3434 | RGB(108, 52, 52) | Garnet | — |
Color Palette Contrast
5 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#e12d24 | #e05c5c | 1.27 |
#e12d24 | #7c8484 | 1.19 |
#e05c5c | #7c8484 | 1.06 |
#e05c5c | #cebcb4 | 1.96 |
#621815 | #6c3434 | 1.31 |
Image palette Product design idenity visual identity branding hex colors png
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