Vector icon corporate branding logodesign palette

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Created at 12/22/2019 17:09

The palette consists of Light, Semi dark colors. Accent colors #fb6464 and #e4646c. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #5B3494 (darkest) to #C4B5CE (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 2 vivid out of 6 colors.

The hues stay in one region of the color wheel, spanning about 96°.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #5B3494, #7A478F, #8464AC, #C4B5CE, #E4646C, #FB6464

Palette Vector icon corporate branding logodesign palette combines 6 color codes:

HEX: #fb6464, RGB: (251, 100, 100); HEX: #e4646c, RGB: (228, 100, 108); HEX: #5b3494, RGB: (91, 52, 148)

HEX: #8464ac, RGB: (132, 100, 172); HEX: #c4b5ce, RGB: (196, 181, 206); HEX: #7a478f, RGB: (122, 71, 143)

Simplified version of palette colors

Shade of Salmon, Tint of Indian Red, Tint of Dark Slate Blue, Shade of Medium Purple, Shade of Thistle, Tint of Dark Magenta

Color scheme was created by colorswall

Color codes in palette

Vector icon corporate branding logodesign palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#fb6464	#fb6464	RGB(251, 100, 100)	—	—
#e4646c	#e4646c	RGB(228, 100, 108)	—	—
#5b3494	#5b3494	RGB(91, 52, 148)	—	—
#8464ac	#8464ac	RGB(132, 100, 172)	—	—
#c4b5ce	#c4b5ce	RGB(196, 181, 206)	—	—
#7a478f	#7a478f	RGB(122, 71, 143)	—	—

8 color pairs have low contrast and need improvement which may impact readability.