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Created at 10/16/2022 08:37
Design brand minimal branding
- Beer#fb861b
- Ruddy Pink#ef8b96
- Generic Viridian#048363
- Polished Pine#4ca58f
- Chinese White#dbe9e3
- Charleston Green#2c2c2c
The palette consists of Light, Dark colors. Accent colors Beer #fb861b and Generic Viridian #048363. Palette has Warm, Cool, Neutral colors temperature.
By lightness, this palette runs from #2C2C2C (darkest) to #DBE9E3 (lightest). The lightness range is wide.
Saturation is mixed — some muted swatches and some vivid accents.
Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).
Warm and cool swatches are fairly balanced.
HEX codes (sorted): #048363, #2C2C2C, #4CA58F, #DBE9E3, #EF8B96, #FB861B
Palette Design brand minimal branding has combination of 6 codes colors:
HEX: #fb861b, RGB: (251, 134, 27); HEX: #ef8b96, RGB: (239, 139, 150); HEX: #048363, RGB: (4, 131, 99)
HEX: #4ca58f, RGB: (76, 165, 143); HEX: #dbe9e3, RGB: (219, 233, 227); HEX: #2c2c2c, RGB: (44, 44, 44)
Simplified version of palette colors
Tint of darkorange, Shade of lightcoral, Tint of seashell, Shade of lightseagreen, Tint of mintcream, Shade of Black
Color scheme was created by colorswall
Colors codes in palette
Design brand minimal branding color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #fb861b | #fb861b | RGB(251, 134, 27) | Beer | — |
| #ef8b96 | #ef8b96 | RGB(239, 139, 150) | Ruddy Pink | — |
| #048363 | #048363 | RGB(4, 131, 99) | Generic Viridian | — |
| #4ca58f | #4ca58f | RGB(76, 165, 143) | Polished Pine | — |
| #dbe9e3 | #dbe9e3 | RGB(219, 233, 227) | Chinese White | — |
| #2c2c2c | #2c2c2c | RGB(44, 44, 44) | Charleston Green | — |
Color Palette Contrast
8 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#fb861b | #ef8b96 | 1.03 |
#fb861b | #048363 | 1.92 |
#fb861b | #4ca58f | 1.2 |
#fb861b | #dbe9e3 | 1.96 |
#ef8b96 | #048363 | 1.98 |
#ef8b96 | #4ca58f | 1.24 |
Image palette Design brand minimal branding png
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