Logo modern branding design palette
- Deep Carrot Orange#e16d34
- Vivid Tangerine#fc9686
- Rich Black (FOGRA29)#04041c
- Taupe Gray#84848c
- Light Gray#d3d1d6
- Purple Noir#352e58
Created at 10/16/2022 11:59
The palette consists of Light, Dark, Semi dark colors. Accent colors Vivid Tangerine #fc9686 and Rich Black (FOGRA29) #04041c. Palette has Warm, Neutral, Cool colors temperature.
By lightness, this palette runs from #04041C (darkest) to #D3D1D6 (lightest). The lightness range is wide.
Saturation is mixed — 2 muted and 3 vivid out of 6 colors.
A varied palette: its hues are spread across about 140° of the color wheel.
Warm and cool swatches are fairly balanced (2 warm, 2 cool).
HEX codes (sorted): #04041C, #352E58, #84848C, #D3D1D6, #E16D34, #FC9686
Palette Logo modern branding design palette combines 6 color codes:
HEX: #e16d34, RGB: (225, 109, 52); HEX: #fc9686, RGB: (252, 150, 134); HEX: #04041c, RGB: (4, 4, 28)
HEX: #84848c, RGB: (132, 132, 140); HEX: #d3d1d6, RGB: (211, 209, 214); HEX: #352e58, RGB: (53, 46, 88)
Simplified version of palette colors
Tint of chocolate, Tint of salmon, Tint of Black, Tint of Grey, Shade of lightgrey, Shade of darkslateblue
Color scheme was created by colorswall
Color codes in palette
Logo modern branding design palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
|---|---|---|---|---|
| #e16d34 | #e16d34 | RGB(225, 109, 52) | Deep Carrot Orange | — |
| #fc9686 | #fc9686 | RGB(252, 150, 134) | Vivid Tangerine | — |
| #04041c | #04041c | RGB(4, 4, 28) | Rich Black (FOGRA29) | — |
| #84848c | #84848c | RGB(132, 132, 140) | Taupe Gray | — |
| #d3d1d6 | #d3d1d6 | RGB(211, 209, 214) | Light Gray | — |
| #352e58 | #352e58 | RGB(53, 46, 88) | Purple Noir | — |
Color Palette Contrast
5 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#e16d34 | #fc9686 | 1.52 |
#e16d34 | #84848c | 1.13 |
#fc9686 | #84848c | 1.73 |
#fc9686 | #d3d1d6 | 1.4 |
#04041c | #352e58 | 1.61 |
Image palette Logo modern branding design palette png
Export Palette
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