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Created at 10/18/2022 07:59
Branding design system visual product hex colors
- Permanent Geranium Lake#e02d24
- Indian Red#d9655d
- Vivid Auburn#9c2922
- Old Silver#838484
- Pale Silver#c6bcb4
- Outer Space#444c4c
The palette consists of Semi dark, Light colors. Accent colors Permanent Geranium Lake #e02d24 and Outer Space #444c4c. Palette has Warm, Neutral, Cool colors temperature.
By lightness, this palette runs from #444C4C (darkest) to #C6BCB4 (lightest). The lightness range is moderate.
Saturation is mixed — some muted swatches and some vivid accents.
Hue spacing suggests a mostly analogous cluster (loose heuristic, not a strict color-theory label).
Overall temperature among swatches leans warm.
HEX codes (sorted): #444C4C, #838484, #9C2922, #C6BCB4, #D9655D, #E02D24
Palette Branding design system visual product hex colors has combination of 6 codes colors:
HEX: #e02d24, RGB: (224, 45, 36); HEX: #d9655d, RGB: (217, 101, 93); HEX: #9c2922, RGB: (156, 41, 34)
HEX: #838484, RGB: (131, 132, 132); HEX: #c6bcb4, RGB: (198, 188, 180); HEX: #444c4c, RGB: (68, 76, 76)
Simplified version of palette colors
Shade of Red, Shade of indianred, Tint of brown, Shade of Grey, Tint of Silver, Shade of darkslategrey
Color scheme was created by colorswall
Colors codes in palette
Branding design system visual product hex colors color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #e02d24 | #e02d24 | RGB(224, 45, 36) | Permanent Geranium Lake | — |
| #d9655d | #d9655d | RGB(217, 101, 93) | Indian Red | — |
| #9c2922 | #9c2922 | RGB(156, 41, 34) | Vivid Auburn | — |
| #838484 | #838484 | RGB(131, 132, 132) | Old Silver | — |
| #c6bcb4 | #c6bcb4 | RGB(198, 188, 180) | Pale Silver | — |
| #444c4c | #444c4c | RGB(68, 76, 76) | Outer Space | — |
Color Palette Contrast
7 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#e02d24 | #d9655d | 1.3 |
#e02d24 | #9c2922 | 1.65 |
#e02d24 | #838484 | 1.22 |
#e02d24 | #444c4c | 1.91 |
#d9655d | #838484 | 1.06 |
#d9655d | #c6bcb4 | 1.88 |
Image palette Branding design system visual product hex colors png
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