Branding poly icon brand identity colors palette
- Lavender Indigo#a755eb
- Light Orchid#efa0d9
- Ocean Blue#4f28b2
- American Violet#521088
- Pink Lavender#d8accc
- Black Olive#3c3c3c
Created at 11/06/2022 08:42
The palette consists of Light, Semi dark, Dark colors. Accent colors Lavender Indigo #a755eb and American Violet #521088. Palette has Cool, Neutral colors temperature.
By lightness, this palette runs from #3C3C3C (darkest) to #EFA0D9 (lightest). The lightness range is moderate.
Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.
An analogous palette: its hues sit close together on the color wheel, within about 60°.
Overall temperature among swatches leans cool (5 of 6).
HEX codes (sorted): #3C3C3C, #4F28B2, #521088, #A755EB, #D8ACCC, #EFA0D9
Palette Branding poly icon brand identity colors palette combines 6 color codes:
HEX: #a755eb, RGB: (167, 85, 235); HEX: #efa0d9, RGB: (239, 160, 217); HEX: #4f28b2, RGB: (79, 40, 178)
HEX: #521088, RGB: (82, 16, 136); HEX: #d8accc, RGB: (216, 172, 204); HEX: #3c3c3c, RGB: (60, 60, 60)
Simplified version of palette colors
Shade of Medium Orchid, Tint of Plum, Tint of Medium Blue, Tint of Indigo, Shade of Thistle, Shade of Dark Slate Gray
Color scheme was created by colorswall
Color codes in palette
Branding poly icon brand identity colors palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
|---|---|---|---|---|
| #a755eb | #a755eb | RGB(167, 85, 235) | Lavender Indigo | — |
| #efa0d9 | #efa0d9 | RGB(239, 160, 217) | Light Orchid | — |
| #4f28b2 | #4f28b2 | RGB(79, 40, 178) | Ocean Blue | — |
| #521088 | #521088 | RGB(82, 16, 136) | American Violet | — |
| #d8accc | #d8accc | RGB(216, 172, 204) | Pink Lavender | — |
| #3c3c3c | #3c3c3c | RGB(60, 60, 60) | Black Olive | — |
Color Palette Contrast
4 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#efa0d9 | #d8accc | 1 |
#4f28b2 | #521088 | 1.27 |
#4f28b2 | #3c3c3c | 1.19 |
#521088 | #3c3c3c | 1.06 |
Image palette Branding poly icon brand identity colors palette png
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