Branding design branding visual identity colors palette

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Created at 08/27/2019 08:00

The palette consists of Light colors. Accent colors #ece48a and #35a43e. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #35A43E (darkest) to #ECE48A (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 49% across the palette.

The hues stay in one region of the color wheel, spanning about 89°.

Overall temperature among swatches leans warm (3 of 5).

HEX codes (sorted): #35A43E, #64BA45, #B7935E, #CCBC94, #ECE48A

Palette Branding design branding visual identity colors palette combines 5 color codes:

HEX: #64ba45, RGB: (100, 186, 69); HEX: #ece48a, RGB: (236, 228, 138); HEX: #35a43e, RGB: (53, 164, 62)

HEX: #b7935e, RGB: (183, 147, 94); HEX: #ccbc94, RGB: (204, 188, 148)

Simplified version of palette colors

Tint of Lime Green, Shade of Khaki, Shade of Medium Sea Green, Tint of Peru, Tint of Tan

Color scheme was created by colorswall

Color codes in palette

Branding design branding visual identity colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#64ba45	#64ba45	RGB(100, 186, 69)	—	—
#ece48a	#ece48a	RGB(236, 228, 138)	—	—
#35a43e	#35a43e	RGB(53, 164, 62)	—	—
#b7935e	#b7935e	RGB(183, 147, 94)	—	—
#ccbc94	#ccbc94	RGB(204, 188, 148)	—	—

8 color pairs have low contrast and need improvement which may impact readability.