Brand identity design messaging text colors

The palette consists of Light, Dark colors. Accent colors #43b1fc and #025a96. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #0A140C (darkest) to #43B1FC (lightest). The lightness range is wide.

Overall saturation feels vivid (higher chroma).

Hues are spread broadly around the wheel — a varied palette (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #025A96, #0A140C, #3F0A79, #43B1FC, #480C8C, #8325EC

Palette Brand identity design messaging text colors has combination of 6 codes colors:

HEX: #8325ec, RGB: (131, 37, 236); HEX: #43b1fc, RGB: (67, 177, 252); HEX: #3f0a79, RGB: (63, 10, 121)

HEX: #480c8c, RGB: (72, 12, 140); HEX: #025a96, RGB: (2, 90, 150); HEX: #0a140c, RGB: (10, 20, 12)

Simplified version of palette colors

Tint of blueviolet, Shade of deepskyblue, Shade of indigo, Shade of indigo, Tint of royalblue, Shade of Black

Color scheme was created by colorswall

More palettes with:

Colors codes in palette

Brand identity design messaging text colors color codes HEX, RGB information in table

6 color pairs have low contrast and need improvement which may impact readability.