Brand identity lettermark branding professional logo
- Mikado Yellow#fac208
- Orange-Yellow (Crayola)#f9c66a
- Metallic Violet#641494
- Old Silver#848484
- Dark Vanilla#d7c3a2
- Dark Gunmetal#242132
Brand identity lettermark branding professional logo has 6 colors spread across many hues. The lightest color is Orange-Yellow (Crayola) (#F9C66A), the darkest Dark Gunmetal (#242132). Its strongest contrast pair is #242132 on #F9C66A (9.9:1, WCAG AAA).
By lightness, this palette runs from #242132 (darkest) to #F9C66A (lightest). The lightness range is wide.
Saturation is mixed — 2 muted and 3 vivid out of 6 colors.
Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.
Overall temperature among swatches leans warm (3 of 6).
HEX codes (sorted): #242132, #641494, #848484, #D7C3A2, #F9C66A, #FAC208
Color codes in palette
Brand identity lettermark branding professional logo color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
|---|---|---|---|---|
| #fac208 | #fac208 | RGB(250, 194, 8) | Mikado Yellow | — |
| #f9c66a | #f9c66a | RGB(249, 198, 106) | Orange-Yellow (Crayola) | — |
| #641494 | #641494 | RGB(100, 20, 148) | Metallic Violet | — |
| #848484 | #848484 | RGB(132, 132, 132) | Old Silver | — |
| #d7c3a2 | #d7c3a2 | RGB(215, 195, 162) | Dark Vanilla | — |
| #242132 | #242132 | RGB(36, 33, 50) | Dark Gunmetal | — |
Color Palette Contrast
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#fac208 | #f9c66a | 1.04 |
#fac208 | #d7c3a2 | 1.04 |
#f9c66a | #d7c3a2 | 1.08 |
#641494 | #242132 | 1.54 |
Image palette Brand identity lettermark branding professional logo png
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