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Created at 12/27/2022 10:26
Brand identity lettermark branding professional logo
- Mikado Yellow#fac208
- Orange-Yellow (Crayola)#f9c66a
- Metallic Violet#641494
- Old Silver#848484
- Dark Vanilla#d7c3a2
- Dark Gunmetal#242132
The palette consists of Light, Dark colors. Accent colors Mikado Yellow #fac208 and Metallic Violet #641494. Palette has Warm, Cool, Neutral colors temperature.
By lightness, this palette runs from #242132 (darkest) to #D7C3A2 (lightest). The lightness range is wide.
Saturation is mixed — some muted swatches and some vivid accents.
Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).
Overall temperature among swatches leans warm.
HEX codes (sorted): #242132, #641494, #848484, #D7C3A2, #F9C66A, #FAC208
Palette Brand identity lettermark branding professional logo has combination of 6 codes colors:
HEX: #fac208, RGB: (250, 194, 8); HEX: #f9c66a, RGB: (249, 198, 106); HEX: #641494, RGB: (100, 20, 148)
HEX: #848484, RGB: (132, 132, 132); HEX: #d7c3a2, RGB: (215, 195, 162); HEX: #242132, RGB: (36, 33, 50)
Simplified version of palette colors
Tint of gold, Shade of burlywood, Shade of indigo, Shade of Grey, Shade of tan, Shade of Black
Color scheme was created by colorswall
Colors codes in palette
Brand identity lettermark branding professional logo color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #fac208 | #fac208 | RGB(250, 194, 8) | Mikado Yellow | — |
| #f9c66a | #f9c66a | RGB(249, 198, 106) | Orange-Yellow (Crayola) | — |
| #641494 | #641494 | RGB(100, 20, 148) | Metallic Violet | — |
| #848484 | #848484 | RGB(132, 132, 132) | Old Silver | — |
| #d7c3a2 | #d7c3a2 | RGB(215, 195, 162) | Dark Vanilla | — |
| #242132 | #242132 | RGB(36, 33, 50) | Dark Gunmetal | — |
Color Palette Contrast
4 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#fac208 | #f9c66a | 1.04 |
#fac208 | #d7c3a2 | 1.04 |
#f9c66a | #d7c3a2 | 1.08 |
#641494 | #242132 | 1.54 |
Image palette Brand identity lettermark branding professional logo png
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