Ui illustration logo branding colours

Created at 02/17/2023 11:44

The palette consists of Light, Semi dark colors. Accent colors Shandy #f3ea69 and Charcoal #31364b. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #31364B (darkest) to #F3EA69 (lightest). The lightness range is wide.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #31364B, #732F1A, #A48F5D, #A8B5BD, #E06824, #F3EA69

Palette Ui illustration logo branding colours combines 6 color codes:

HEX: #e06824, RGB: (224, 104, 36); HEX: #f3ea69, RGB: (243, 234, 105); HEX: #732f1a, RGB: (115, 47, 26)

HEX: #a48f5d, RGB: (164, 143, 93); HEX: #a8b5bd, RGB: (168, 181, 189); HEX: #31364b, RGB: (49, 54, 75)

Simplified version of palette colors

Tint of Chocolate, Shade of Khaki, Tint of Maroon, Tint of Dark Goldenrod, Tint of Dark Gray, Shade of Dark Slate Blue

Color scheme was created by bad_colors

Color codes in palette

Ui illustration logo branding colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#e06824	#e06824	RGB(224, 104, 36)	Vivid Red-Tangelo	—
#f3ea69	#f3ea69	RGB(243, 234, 105)	Shandy	—
#732f1a	#732f1a	RGB(115, 47, 26)	Liver (Organ)	—
#a48f5d	#a48f5d	RGB(164, 143, 93)	Bronze (Metallic)	—
#a8b5bd	#a8b5bd	RGB(168, 181, 189)	Cadet Blue (Crayola)	—
#31364b	#31364b	RGB(49, 54, 75)	Charcoal	—

5 color pairs have low contrast and need improvement which may impact readability.