Ui illustration branding logo colours

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Created at 07/19/2020 16:01

The palette consists of Light, Semi dark colors. Accent colors #a888f8 and #0c4d77. Palette has Cool colors temperature.

By lightness, this palette runs from #363D6E (darkest) to #C3AED3 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

The hues stay in one region of the color wheel, spanning about 75°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #0C4D77, #34A1E9, #363D6E, #7F5994, #A888F8, #C3AED3

Palette Ui illustration branding logo colours combines 6 color codes:

HEX: #34a1e9, RGB: (52, 161, 233); HEX: #a888f8, RGB: (168, 136, 248); HEX: #0c4d77, RGB: (12, 77, 119)

HEX: #7f5994, RGB: (127, 89, 148); HEX: #c3aed3, RGB: (195, 174, 211); HEX: #363d6e, RGB: (54, 61, 110)

Simplified version of palette colors

Tint of Dodger Blue, Tint of Medium Purple, Shade of Dark Slate Blue, Shade of Slate Blue, Shade of Thistle, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Ui illustration branding logo colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#34a1e9	#34a1e9	RGB(52, 161, 233)	—	—
#a888f8	#a888f8	RGB(168, 136, 248)	—	—
#0c4d77	#0c4d77	RGB(12, 77, 119)	—	—
#7f5994	#7f5994	RGB(127, 89, 148)	—	—
#c3aed3	#c3aed3	RGB(195, 174, 211)	—	—
#363d6e	#363d6e	RGB(54, 61, 110)	—	—

7 color pairs have low contrast and need improvement which may impact readability.