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Created at 03/07/2023 13:39
Custom type branding brand design typography colors palette
- Chinese Orange#ed6a40
- Gold (Crayola)#efb58a
- Steel Blue#3474ac
- Rackley#5894ac
- Dark Vanilla#c4c9a7
- Black Coffee#3c3433
The palette consists of Light colors. Accent colors Chinese Orange #ed6a40 and Steel Blue #3474ac. Palette has Warm, Cool, Neutral colors temperature.
By lightness, this palette runs from #3C3433 (darkest) to #EFB58A (lightest). The lightness range is moderate.
Saturation is mixed — some muted swatches and some vivid accents.
Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).
Warm and cool swatches are fairly balanced.
HEX codes (sorted): #3474AC, #3C3433, #5894AC, #C4C9A7, #ED6A40, #EFB58A
Palette Custom type branding brand design typography colors palette has combination of 6 codes colors:
HEX: #ed6a40, RGB: (237, 106, 64); HEX: #efb58a, RGB: (239, 181, 138); HEX: #3474ac, RGB: (52, 116, 172)
HEX: #5894ac, RGB: (88, 148, 172); HEX: #c4c9a7, RGB: (196, 201, 167); HEX: #3c3433, RGB: (60, 52, 51)
Simplified version of palette colors
Tint of tomato, Shade of burlywood, Tint of steelblue, Shade of steelblue, Tint of palegoldenrod, Shade of Black
Color scheme was created by raccoon
Colors codes in palette
Custom type branding brand design typography colors palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #ed6a40 | #ed6a40 | RGB(237, 106, 64) | Chinese Orange | — |
| #efb58a | #efb58a | RGB(239, 181, 138) | Gold (Crayola) | — |
| #3474ac | #3474ac | RGB(52, 116, 172) | Steel Blue | — |
| #5894ac | #5894ac | RGB(88, 148, 172) | Rackley | — |
| #c4c9a7 | #c4c9a7 | RGB(196, 201, 167) | Dark Vanilla | — |
| #3c3433 | #3c3433 | RGB(60, 52, 51) | Black Coffee | — |
Color Palette Contrast
8 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#ed6a40 | #efb58a | 1.72 |
#ed6a40 | #3474ac | 1.58 |
#ed6a40 | #5894ac | 1.07 |
#ed6a40 | #c4c9a7 | 1.81 |
#efb58a | #5894ac | 1.86 |
#efb58a | #c4c9a7 | 1.05 |
Image palette Custom type branding brand design typography colors palette png
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