Graphic design brand identity branding designer colours
- Palatinate Blue#433cfa
- Very Light Blue#5e59f4
- Indigo (Rainbow)#24246c
- Dark Blue-Gray#6464a5
- Lavender Gray#b8b7d5
- American Blue#3c3c6c
Created at 04/01/2023 15:04
The palette consists of Semi dark, Dark, Light colors. Accent colors Palatinate Blue #433cfa and Very Light Blue #5e59f4. Palette has Cool colors temperature.
By lightness, this palette runs from #24246C (darkest) to #B8B7D5 (lightest). The lightness range is moderate.
Saturation is mixed — 2 muted and 2 vivid out of 6 colors.
An analogous palette: its hues sit close together on the color wheel, within about 2°.
Overall temperature among swatches leans cool (6 of 6).
HEX codes (sorted): #24246C, #3C3C6C, #433CFA, #5E59F4, #6464A5, #B8B7D5
Palette Graphic design brand identity branding designer colours combines 6 color codes:
HEX: #433cfa, RGB: (67, 60, 250); HEX: #5e59f4, RGB: (94, 89, 244); HEX: #24246c, RGB: (36, 36, 108)
HEX: #6464a5, RGB: (100, 100, 165); HEX: #b8b7d5, RGB: (184, 183, 213); HEX: #3c3c6c, RGB: (60, 60, 108)
Simplified version of palette colors
Tint of Blue, Tint of Slate Blue, Tint of Midnight Blue, Shade of Slate Blue, Shade of Light Steel Blue, Shade of Dark Slate Blue
Color scheme was created by bad_colors
Color codes in palette
Graphic design brand identity branding designer colours color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
|---|---|---|---|---|
| #433cfa | #433cfa | RGB(67, 60, 250) | Palatinate Blue | — |
| #5e59f4 | #5e59f4 | RGB(94, 89, 244) | Very Light Blue | — |
| #24246c | #24246c | RGB(36, 36, 108) | Indigo (Rainbow) | — |
| #6464a5 | #6464a5 | RGB(100, 100, 165) | Dark Blue-Gray | — |
| #b8b7d5 | #b8b7d5 | RGB(184, 183, 213) | Lavender Gray | — |
| #3c3c6c | #3c3c6c | RGB(60, 60, 108) | American Blue | — |
Color Palette Contrast
6 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#433cfa | #5e59f4 | 1.28 |
#433cfa | #6464a5 | 1.19 |
#433cfa | #3c3c6c | 1.58 |
#5e59f4 | #6464a5 | 1.07 |
#24246c | #3c3c6c | 1.33 |
#6464a5 | #3c3c6c | 1.9 |
Image palette Graphic design brand identity branding designer colours png
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