Created at 04/18/2023 20:44
Branding identity symbol logo design palette
- Black#141414
- White#ffffff
- Black#000000
- Cadmium Red#dc0028
- Anti-Flash White#f0f0f0
- Lavender Blush#fff0f0
The palette consists of Dark, Light colors. Accent colors Cadmium Red #dc0028 and Lavender Blush #fff0f0. Palette has Neutral, Warm colors temperature.
By lightness, this palette runs from #000000 (darkest) to #FFFFFF (lightest). The lightness range is wide.
Overall saturation feels mostly muted (lower chroma).
Most swatches are near-neutral or very low-chroma, so hue relationships are subtle.
Most swatches read as neutral in color temperature.
HEX codes (sorted): #000000, #141414, #DC0028, #F0F0F0, #FFF0F0, #FFFFFF
Palette Branding identity symbol logo design palette has combination of 6 codes colors:
HEX: #141414, RGB: (20, 20, 20); HEX: #ffffff, RGB: (255, 255, 255); HEX: #000000, RGB: (0, 0, 0)
HEX: #dc0028, RGB: (220, 0, 40); HEX: #f0f0f0, RGB: (240, 240, 240); HEX: #fff0f0, RGB: (255, 240, 240)
Simplified version of palette colors
Shade of Black, White, Black, Tint of crimson, Tint of whitesmoke, Tint of lavenderblush
Color scheme was created by colorswall
Colors codes in palette
Branding identity symbol logo design palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #141414 | #141414 | RGB(20, 20, 20) | Black | Sooty |
| #ffffff | #ffffff | RGB(255, 255, 255) | White | — |
| #000000 | #000000 | RGB(0, 0, 0) | Black | — |
| #dc0028 | #dc0028 | RGB(220, 0, 40) | Cadmium Red | — |
| #f0f0f0 | #f0f0f0 | RGB(240, 240, 240) | Anti-Flash White | Gray94 |
| #fff0f0 | #fff0f0 | RGB(255, 240, 240) | Lavender Blush | — |
Color Palette Contrast
4 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#141414 | #000000 | 1.13 |
#ffffff | #f0f0f0 | 1.13 |
#ffffff | #fff0f0 | 1.1 |
#f0f0f0 | #fff0f0 | 1.02 |
Image palette Branding identity symbol logo design palette png
Export Palette
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