Created at 04/28/2023 08:19
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Brand guidelines template table of content loyalty colors palette

Black
#141414
White
#ffffff
Jasper
#dc3c3c
Anti-Flash White
#f0f0f0
Gainsboro
#dcdcdc
Chinese Silver
#c8c8c8
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The palette consists of Dark, Light, Semi dark colors. Accent colors White #ffffff and Jasper #dc3c3c. Palette has Neutral, Warm colors temperature.
Palette Brand guidelines template table of content loyalty colors palette has combination of 6 codes colors:
HEX: #141414, RGB: (20, 20, 20); HEX: #ffffff, RGB: (255, 255, 255); HEX: #dc3c3c, RGB: (220, 60, 60)
HEX: #f0f0f0, RGB: (240, 240, 240); HEX: #dcdcdc, RGB: (220, 220, 220); HEX: #c8c8c8, RGB: (200, 200, 200)
Simplified version of palette colors
Shade of Black, White, Shade of crimson, Tint of whitesmoke, gainsboro, Shade of Silver
Color scheme was created by bad_colors

Colors codes in palette

Brand guidelines template table of content loyalty colors palette color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#141414 RGB(20, 20, 20)BlackSooty
#ffffff RGB(255, 255, 255)White
#dc3c3c RGB(220, 60, 60)Jasper
#f0f0f0 RGB(240, 240, 240)Anti-Flash WhiteGray94
#dcdcdc RGB(220, 220, 220)Gainsboro
#c8c8c8 RGB(200, 200, 200)Chinese Silver

Color Palette Contrast

6 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#ffffff
#f0f0f0
1.13
#ffffff
#dcdcdc
1.37
#ffffff
#c8c8c8
1.67
#f0f0f0
#dcdcdc
1.2
#f0f0f0
#c8c8c8
1.46
#dcdcdc
#c8c8c8
1.22

Image palette Brand guidelines template table of content loyalty colors palette png

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