Brand identity design logo grid pattern accountant palette
- Pale Lavender#dcdcff
- White#ffffff
- Blue (Pigment)#3c28a0
- UCLA Gold#ffb400
- Wild Strawberry#ff3ca0
- Anti-Flash White#f0f0f0
Created at 05/08/2023 12:32
The palette consists of Light, Semi dark colors. Accent colors Pale Lavender #dcdcff and UCLA Gold #ffb400. Palette has Neutral, Cool, Warm colors temperature.
By lightness, this palette runs from #3C28A0 (darkest) to #FFFFFF (lightest). The lightness range is wide.
Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.
Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.
Overall temperature among swatches leans warm (2 of 6).
HEX codes (sorted): #3C28A0, #DCDCFF, #F0F0F0, #FF3CA0, #FFB400, #FFFFFF
Palette Brand identity design logo grid pattern accountant palette combines 6 color codes:
HEX: #dcdcff, RGB: (220, 220, 255); HEX: #ffffff, RGB: (255, 255, 255); HEX: #3c28a0, RGB: (60, 40, 160)
HEX: #ffb400, RGB: (255, 180, 0); HEX: #ff3ca0, RGB: (255, 60, 160); HEX: #f0f0f0, RGB: (240, 240, 240)
Simplified version of palette colors
Shade of lavender, White, Shade of darkslateblue, Tint of Orange, Tint of deeppink, Shade of whitesmoke
Color scheme was created by bad_colors
Color codes in palette
Brand identity design logo grid pattern accountant palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
|---|---|---|---|---|
| #dcdcff | #dcdcff | RGB(220, 220, 255) | Pale Lavender | — |
| #ffffff | #ffffff | RGB(255, 255, 255) | White | — |
| #3c28a0 | #3c28a0 | RGB(60, 40, 160) | Blue (Pigment) | — |
| #ffb400 | #ffb400 | RGB(255, 180, 0) | UCLA Gold | — |
| #ff3ca0 | #ff3ca0 | RGB(255, 60, 160) | Wild Strawberry | — |
| #f0f0f0 | #f0f0f0 | RGB(240, 240, 240) | Anti-Flash White | Gray94 |
Color Palette Contrast
7 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#dcdcff | #ffffff | 1.33 |
#dcdcff | #ffb400 | 1.33 |
#dcdcff | #f0f0f0 | 1.17 |
#ffffff | #ffb400 | 1.78 |
#ffffff | #f0f0f0 | 1.13 |
#ffb400 | #ff3ca0 | 1.83 |
Image palette Brand identity design logo grid pattern accountant palette png
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