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Created at 05/27/2023 10:03
Identity logodesign logo design logotype colours
- Eerie Black#141428
- White#ffffff
- Black#141414
- Ultramarine Blue#3c78ff
- Cerulean Blue#2864b4
- Black#282828
The palette consists of Dark, Light, Semi dark colors. Accent colors White #ffffff and Ultramarine Blue #3c78ff. Palette has Cool, Neutral colors temperature.
By lightness, this palette runs from #141414 (darkest) to #FFFFFF (lightest). The lightness range is wide.
Saturation is mixed — some muted swatches and some vivid accents.
Hue spacing suggests a mostly analogous cluster (loose heuristic, not a strict color-theory label).
Overall temperature among swatches leans cool.
HEX codes (sorted): #141414, #141428, #282828, #2864B4, #3C78FF, #FFFFFF
Palette Identity logodesign logo design logotype colours has combination of 6 codes colors:
HEX: #141428, RGB: (20, 20, 40); HEX: #ffffff, RGB: (255, 255, 255); HEX: #141414, RGB: (20, 20, 20)
HEX: #3c78ff, RGB: (60, 120, 255); HEX: #2864b4, RGB: (40, 100, 180); HEX: #282828, RGB: (40, 40, 40)
Simplified version of palette colors
Shade of Black, White, Shade of Black, Shade of royalblue, Tint of royalblue, Shade of Black
Color scheme was created by colorswall
Colors codes in palette
Identity logodesign logo design logotype colours color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #141428 | #141428 | RGB(20, 20, 40) | Eerie Black | — |
| #ffffff | #ffffff | RGB(255, 255, 255) | White | — |
| #141414 | #141414 | RGB(20, 20, 20) | Black | Sooty |
| #3c78ff | #3c78ff | RGB(60, 120, 255) | Ultramarine Blue | — |
| #2864b4 | #2864b4 | RGB(40, 100, 180) | Cerulean Blue | — |
| #282828 | #282828 | RGB(40, 40, 40) | Black | Dire Wolf |
Color Palette Contrast
4 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#141428 | #141414 | 1.01 |
#141428 | #282828 | 1.22 |
#141414 | #282828 | 1.24 |
#3c78ff | #2864b4 | 1.49 |
Image palette Identity logodesign logo design logotype colours png
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