Brand identity appicon logodesign logo designer colors palette

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Created at 12/30/2019 10:01

The palette consists of Light, Semi dark colors. Accent colors #083c6c and #8f1d09. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #083C6C (darkest) to #37C7E6 (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #083C6C, #37C7E6, #553555, #8F1D09, #9E8BAF, #F79482

Palette Brand identity appicon logodesign logo designer colors palette combines 6 color codes:

HEX: #37c7e6, RGB: (55, 199, 230); HEX: #f79482, RGB: (247, 148, 130); HEX: #083c6c, RGB: (8, 60, 108)

HEX: #9e8baf, RGB: (158, 139, 175); HEX: #8f1d09, RGB: (143, 29, 9); HEX: #553555, RGB: (85, 53, 85)

Simplified version of palette colors

Shade of Sky Blue, Tint of Dark Salmon, Shade of Dark Slate Blue, Shade of Plum, Tint of Dark Red, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Brand identity appicon logodesign logo designer colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#37c7e6	#37c7e6	RGB(55, 199, 230)	—	—
#f79482	#f79482	RGB(247, 148, 130)	—	—
#083c6c	#083c6c	RGB(8, 60, 108)	—	—
#9e8baf	#9e8baf	RGB(158, 139, 175)	—	—
#8f1d09	#8f1d09	RGB(143, 29, 9)	—	—
#553555	#553555	RGB(85, 53, 85)	—	—

6 color pairs have low contrast and need improvement which may impact readability.