Coffee logo packaging branding palette

Created at 06/17/2023 06:56

The palette consists of Dark, Light colors. Accent colors Cameo Pink #f0b4c8 and Jasper #dc3c3c. Palette has Neutral, Cool, Warm colors temperature.

By lightness, this palette runs from #141414 (darkest) to #F0B4C8 (lightest). The lightness range is wide.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

The hues stay in one region of the color wheel, spanning about 95°.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #141414, #502828, #788C28, #788C3C, #DC3C3C, #F0B4C8

Palette Coffee logo packaging branding palette combines 6 color codes:

HEX: #141414, RGB: (20, 20, 20); HEX: #788c3c, RGB: (120, 140, 60); HEX: #f0b4c8, RGB: (240, 180, 200)

HEX: #dc3c3c, RGB: (220, 60, 60); HEX: #502828, RGB: (80, 40, 40); HEX: #788c28, RGB: (120, 140, 40)

Simplified version of palette colors

Tint of Black, Tint of Olive Drab, Shade of Pink, Tint of Crimson, Tint of Maroon, Tint of Olive Drab

Color scheme was created by coolor

Color codes in palette

Coffee logo packaging branding palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#141414	#141414	RGB(20, 20, 20)	Black	Sooty
#788c3c	#788c3c	RGB(120, 140, 60)	Palm Leaf	—
#f0b4c8	#f0b4c8	RGB(240, 180, 200)	Cameo Pink	—
#dc3c3c	#dc3c3c	RGB(220, 60, 60)	Jasper	—
#502828	#502828	RGB(80, 40, 40)	Brown Coffee	—
#788c28	#788c28	RGB(120, 140, 40)	Olive Drab (#3)	—

4 color pairs have low contrast and need improvement which may impact readability.