Minimalist logo modern logotype logos palette

Created at 08/07/2023 09:42

The palette consists of Light, Dark colors. Accent colors White #ffffff and Azure #0078f0. Palette has Neutral, Cool colors temperature.

By lightness, this palette runs from #000000 (darkest) to #FFFFFF (lightest). The lightness range is wide.

Overall saturation feels mostly muted (lower chroma) — 83% of colors are muted.

Only one color carries a distinct hue; the rest are neutrals or grays.

Most swatches read as neutral in color temperature (5 of 6).

HEX codes (sorted): #000000, #0078F0, #141414, #DCDCDC, #F0F0F0, #FFFFFF

Palette Minimalist logo modern logotype logos palette combines 6 color codes:

HEX: #ffffff, RGB: (255, 255, 255); HEX: #0078f0, RGB: (0, 120, 240); HEX: #dcdcdc, RGB: (220, 220, 220)

HEX: #000000, RGB: (0, 0, 0); HEX: #141414, RGB: (20, 20, 20); HEX: #f0f0f0, RGB: (240, 240, 240)

Simplified version of palette colors

White, Shade of Steel Blue, Gainsboro, Black, Tint of Black, Shade of White Smoke

Color scheme was created by hex

Color codes in palette

Minimalist logo modern logotype logos palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#ffffff	#ffffff	RGB(255, 255, 255)	White	—
#0078f0	#0078f0	RGB(0, 120, 240)	Azure	—
#dcdcdc	#dcdcdc	RGB(220, 220, 220)	White	Gainsboro
#000000	#000000	RGB(0, 0, 0)	Black	—
#141414	#141414	RGB(20, 20, 20)	Black	Sooty
#f0f0f0	#f0f0f0	RGB(240, 240, 240)	Anti-Flash White	Gray94

4 color pairs have low contrast and need improvement which may impact readability.