Ux logodesign logo design branding

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Created at 01/20/2020 10:50

The palette consists of Light, Semi dark colors. Accent colors #24e394 and #80f0c4. Palette has Cool colors temperature.

By lightness, this palette runs from #314360 (darkest) to #80F0C4 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

The hues stay in one region of the color wheel, spanning about 69°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #14845C, #24E394, #314360, #495F9E, #80F0C4, #B9CDCC

Palette Ux logodesign logo design branding combines 6 color codes:

HEX: #24e394, RGB: (36, 227, 148); HEX: #80f0c4, RGB: (128, 240, 196); HEX: #14845c, RGB: (20, 132, 92)

HEX: #495f9e, RGB: (73, 95, 158); HEX: #b9cdcc, RGB: (185, 205, 204); HEX: #314360, RGB: (49, 67, 96)

Simplified version of palette colors

Shade of Medium Spring Green, Shade of Aquamarine, Shade of Sea Green, Shade of Royal Blue, Shade of Light Blue, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Ux logodesign logo design branding color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#24e394	#24e394	RGB(36, 227, 148)	—	—
#80f0c4	#80f0c4	RGB(128, 240, 196)	—	—
#14845c	#14845c	RGB(20, 132, 92)	—	—
#495f9e	#495f9e	RGB(73, 95, 158)	—	—
#b9cdcc	#b9cdcc	RGB(185, 205, 204)	—	—
#314360	#314360	RGB(49, 67, 96)	—	—

5 color pairs have low contrast and need improvement which may impact readability.