Branding design brand identity hex colors

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Created at 01/21/2020 12:40

The palette consists of Light, Semi dark colors. Accent colors #cbc390 and #5a532a. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #2C4434 (darkest) to #D4CEA4 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 28% across the palette.

The hues stay in one region of the color wheel, spanning about 89°.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #2C4434, #5A532A, #8F9464, #A4A378, #CBC390, #D4CEA4

Palette Branding design brand identity hex colors combines 6 color codes:

HEX: #cbc390, RGB: (203, 195, 144); HEX: #d4cea4, RGB: (212, 206, 164); HEX: #5a532a, RGB: (90, 83, 42)

HEX: #8f9464, RGB: (143, 148, 100); HEX: #a4a378, RGB: (164, 163, 120); HEX: #2c4434, RGB: (44, 68, 52)

Simplified version of palette colors

Tint of Dark Khaki, Shade of Pale Goldenrod, Shade of Dark Olive Green, Tint of Olive Drab, Shade of Dark Khaki, Shade of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Branding design brand identity hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#cbc390	#cbc390	RGB(203, 195, 144)	—	—
#d4cea4	#d4cea4	RGB(212, 206, 164)	—	—
#5a532a	#5a532a	RGB(90, 83, 42)	—	—
#8f9464	#8f9464	RGB(143, 148, 100)	—	—
#a4a378	#a4a378	RGB(164, 163, 120)	—	—
#2c4434	#2c4434	RGB(44, 68, 52)	—	—

7 color pairs have low contrast and need improvement which may impact readability.