Creative agency user interface design landing page branding palette

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Created at 01/27/2020 14:20

The palette consists of Light, Dark, Semi dark colors. Accent colors #10cc8b and #dd90f2. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #041424 (darkest) to #DD90F2 (lightest). The lightness range is wide.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

A varied palette: its hues are spread across about 145° of the color wheel.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #041424, #10CC8B, #36323D, #5DB980, #6F1088, #DD90F2

Palette Creative agency user interface design landing page branding palette combines 6 color codes:

HEX: #10cc8b, RGB: (16, 204, 139); HEX: #dd90f2, RGB: (221, 144, 242); HEX: #041424, RGB: (4, 20, 36)

HEX: #5db980, RGB: (93, 185, 128); HEX: #6f1088, RGB: (111, 16, 136); HEX: #36323d, RGB: (54, 50, 61)

Simplified version of palette colors

Tint of Medium Sea Green, Tint of Violet, Tint of Black, Tint of Medium Sea Green, Tint of Purple, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Creative agency user interface design landing page branding palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#10cc8b	#10cc8b	RGB(16, 204, 139)	—	—
#dd90f2	#dd90f2	RGB(221, 144, 242)	—	—
#041424	#041424	RGB(4, 20, 36)	—	—
#5db980	#5db980	RGB(93, 185, 128)	—	—
#6f1088	#6f1088	RGB(111, 16, 136)	—	—
#36323d	#36323d	RGB(54, 50, 61)	—	—

6 color pairs have low contrast and need improvement which may impact readability.