Creative agency minimal brand identity branding palette

The palette consists of Light, Semi dark colors. Accent colors #d6fb2e and #6353a4. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #507006 (darkest) to #C4D8AC (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans warm.

HEX codes (sorted): #443458, #507006, #6353A4, #B1E709, #C4D8AC, #D6FB2E

Palette Creative agency minimal brand identity branding palette has combination of 6 codes colors:

HEX: #b1e709, RGB: (177, 231, 9); HEX: #d6fb2e, RGB: (214, 251, 46); HEX: #507006, RGB: (80, 112, 6)

HEX: #6353a4, RGB: (99, 83, 164); HEX: #c4d8ac, RGB: (196, 216, 172); HEX: #443458, RGB: (68, 52, 88)

Simplified version of palette colors

Tint of greenyellow, Shade of greenyellow, Tint of darkolivegreen, Tint of slateblue, Tint of palegoldenrod, Tint of darkslateblue

Color scheme was created by colorswall

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Colors codes in palette

Creative agency minimal brand identity branding palette color codes HEX, RGB information in table

6 color pairs have low contrast and need improvement which may impact readability.