Business cards branding brand identity logodesign colours

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Created at 01/28/2020 08:49

The palette consists of Light, Semi dark colors. Accent colors #cce074 and #52641f. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #443C3E (darkest) to #D5DDBD (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 2 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 11°.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #443C3E, #52641F, #A4BC7C, #B0CD61, #CCE074, #D5DDBD

Palette Business cards branding brand identity logodesign colours combines 6 color codes:

HEX: #b0cd61, RGB: (176, 205, 97); HEX: #cce074, RGB: (204, 224, 116); HEX: #52641f, RGB: (82, 100, 31)

HEX: #a4bc7c, RGB: (164, 188, 124); HEX: #d5ddbd, RGB: (213, 221, 189); HEX: #443c3e, RGB: (68, 60, 62)

Simplified version of palette colors

Tint of Yellow Green, Shade of Khaki, Shade of Dark Olive Green, Tint of Dark Sea Green, Shade of Beige, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Business cards branding brand identity logodesign colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#b0cd61	#b0cd61	RGB(176, 205, 97)	—	—
#cce074	#cce074	RGB(204, 224, 116)	—	—
#52641f	#52641f	RGB(82, 100, 31)	—	—
#a4bc7c	#a4bc7c	RGB(164, 188, 124)	—	—
#d5ddbd	#d5ddbd	RGB(213, 221, 189)	—	—
#443c3e	#443c3e	RGB(68, 60, 62)	—	—

7 color pairs have low contrast and need improvement which may impact readability.