Viber brand colors

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Created at 07/25/2019 07:09

The palette consists of Semi dark, Light colors. Accent colors #54c0d4 and #f4ef7b. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #4A4A4A (darkest) to #FFFFFF (lightest). The lightness range is wide.

Saturation is mixed — 3 muted and 3 vivid out of 7 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (2 warm, 2 cool).

HEX codes (sorted): #4A4A4A, #54C0D4, #665CAC, #B0B0B0, #EF6062, #F4EF7B, #FFFFFF

Palette Viber brand colors combines 7 color codes:

HEX: #665cac, RGB: (102, 92, 172); HEX: #54c0d4, RGB: (84, 192, 212); HEX: #ef6062, RGB: (239, 96, 98)

HEX: #f4ef7b, RGB: (244, 239, 123); HEX: #4a4a4a, RGB: (74, 74, 74); HEX: #b0b0b0, RGB: (176, 176, 176)

HEX: #ffffff, RGB: (255, 255, 255)

Simplified version of palette colors

Shade of Slate Blue, Shade of Sky Blue, Shade of Light Coral, Tint of Khaki, Shade of Dim Gray, Tint of Dark Gray, White

Color scheme was created by colorswall

Color codes in palette

Viber brand colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#665cac	#665cac	RGB(102, 92, 172)	—	—
#54c0d4	#54c0d4	RGB(84, 192, 212)	—	—
#ef6062	#ef6062	RGB(239, 96, 98)	—	—
#f4ef7b	#f4ef7b	RGB(244, 239, 123)	—	—
#4a4a4a	#4a4a4a	RGB(74, 74, 74)	—	Gray29
#b0b0b0	#b0b0b0	RGB(176, 176, 176)	—	Gray69
#ffffff	#ffffff	RGB(255, 255, 255)	—	White

8 color pairs have low contrast and need improvement which may impact readability.