Branding website ui design colours

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Created at 02/19/2020 21:35

The palette consists of Light, Semi dark colors. Accent colors #81eec7 and #12865d. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #454645 (darkest) to #81EEC7 (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

An analogous palette: its hues sit close together on the color wheel, within about 6°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #12865D, #2CB47C, #3AC894, #454645, #70A796, #81EEC7

Palette Branding website ui design colours combines 6 color codes:

HEX: #3ac894, RGB: (58, 200, 148); HEX: #81eec7, RGB: (129, 238, 199); HEX: #2cb47c, RGB: (44, 180, 124)

HEX: #70a796, RGB: (112, 167, 150); HEX: #12865d, RGB: (18, 134, 93); HEX: #454645, RGB: (69, 70, 69)

Simplified version of palette colors

Shade of Medium Aquamarine, Shade of Aquamarine, Shade of Medium Sea Green, Tint of Cadet Blue, Shade of Sea Green, Tint of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Branding website ui design colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#3ac894	#3ac894	RGB(58, 200, 148)	—	—
#81eec7	#81eec7	RGB(129, 238, 199)	—	—
#2cb47c	#2cb47c	RGB(44, 180, 124)	—	—
#70a796	#70a796	RGB(112, 167, 150)	—	—
#12865d	#12865d	RGB(18, 134, 93)	—	—
#454645	#454645	RGB(69, 70, 69)	—	—

8 color pairs have low contrast and need improvement which may impact readability.