Created at 02/20/2020 11:27
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Logo illustrator logotype branding and identity

#b494cc
#d4fcf4
#452a59
#545454
#c2a9d2
#503167
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The palette consists of Light, Semi dark colors. Accent colors #d4fcf4 and Brilliant Licorice #545454. Palette has Cool, Neutral colors temperature.
Palette Logo illustrator logotype branding and identity has combination of 6 codes colors:
HEX: #b494cc, RGB: (180, 148, 204); HEX: #d4fcf4, RGB: (212, 252, 244); HEX: #452a59, RGB: (69, 42, 89)
HEX: #545454, RGB: (84, 84, 84); HEX: #c2a9d2, RGB: (194, 169, 210); HEX: #503167, RGB: (80, 49, 103)
Simplified version of palette colors
Tint of plum, Tint of lightcyan, Tint of darkslateblue, Tint of dimgrey, Tint of thistle, Tint of darkslateblue
Color scheme was created by colorswall

Colors codes in palette

Logo illustrator logotype branding and identity color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#b494cc RGB(180, 148, 204)
#d4fcf4 RGB(212, 252, 244)
#452a59 RGB(69, 42, 89)
#545454 RGB(84, 84, 84)Brilliant Licorice
#c2a9d2 RGB(194, 169, 210)
#503167 RGB(80, 49, 103)

Color Palette Contrast

5 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#b494cc
#c2a9d2
1.22
#d4fcf4
#c2a9d2
1.92
#452a59
#545454
1.6
#452a59
#503167
1.14
#545454
#503167
1.4

Image palette Logo illustrator logotype branding and identity png

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