Created at 02/24/2020 13:06

Brand colors logo design branding guideline palette

The palette consists of Light colors. Accent colors #958103 and #343454. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #343454 (darkest) to #FBE34D (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma).

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans warm.

HEX codes (sorted): #343454, #8C844C, #958103, #CE690C, #F39D22, #FBE34D

Palette Brand colors logo design branding guideline palette has combination of 6 codes colors:

HEX: #f39d22, RGB: (243, 157, 34); HEX: #fbe34d, RGB: (251, 227, 77); HEX: #ce690c, RGB: (206, 105, 12)

HEX: #8c844c, RGB: (140, 132, 76); HEX: #958103, RGB: (149, 129, 3); HEX: #343454, RGB: (52, 52, 84)

Simplified version of palette colors

Tint of Orange, Shade of gold, Tint of chocolate, Shade of Olive, Shade of Olive, Tint of darkslateblue

Color scheme was created by colorswall

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Colors codes in palette

Brand colors logo design branding guideline palette color codes HEX, RGB information in table

7 color pairs have low contrast and need improvement which may impact readability.