Branding logo typography design colors

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Created at 03/04/2020 22:39

The palette consists of Light, Semi dark colors. Accent colors #3e4642 and #343c38. Palette has Neutral colors temperature.

By lightness, this palette runs from #343C38 (darkest) to #B8C0BC (lightest). The lightness range is moderate.

Overall saturation feels mostly muted (lower chroma) — 100% of colors are muted.

Most swatches are near-neutral or very low-chroma, so hue relationships are subtle.

Most swatches read as neutral in color temperature (6 of 6).

HEX codes (sorted): #343C38, #3E4642, #747C74, #78867F, #B4BCB8, #B8C0BC

Palette Branding logo typography design colors combines 6 color codes:

HEX: #78867f, RGB: (120, 134, 127); HEX: #b8c0bc, RGB: (184, 192, 188); HEX: #3e4642, RGB: (62, 70, 66)

HEX: #747c74, RGB: (116, 124, 116); HEX: #b4bcb8, RGB: (180, 188, 184); HEX: #343c38, RGB: (52, 60, 56)

Simplified version of palette colors

Tint of Grey, Shade of Silver, Shade of Dark Slate Gray, Shade of Grey, Shade of Silver, Shade of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Branding logo typography design colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#78867f	#78867f	RGB(120, 134, 127)	—	—
#b8c0bc	#b8c0bc	RGB(184, 192, 188)	—	—
#3e4642	#3e4642	RGB(62, 70, 66)	—	—
#747c74	#747c74	RGB(116, 124, 116)	—	—
#b4bcb8	#b4bcb8	RGB(180, 188, 184)	—	—
#343c38	#343c38	RGB(52, 60, 56)	—	—

4 color pairs have low contrast and need improvement which may impact readability.