Branding logo typography design hex colors

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Created at 03/10/2020 11:43

The palette consists of Light, Semi dark colors. Accent colors #fa3b33 and #0c8c64. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #443C3C (darkest) to #AEB0A1 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (3 of 6).

HEX codes (sorted): #0C8C64, #443C3C, #94744C, #AEB0A1, #FA3B33, #FB6C6C

Palette Branding logo typography design hex colors combines 6 color codes:

HEX: #fa3b33, RGB: (250, 59, 51); HEX: #fb6c6c, RGB: (251, 108, 108); HEX: #0c8c64, RGB: (12, 140, 100)

HEX: #94744c, RGB: (148, 116, 76); HEX: #aeb0a1, RGB: (174, 176, 161); HEX: #443c3c, RGB: (68, 60, 60)

Simplified version of palette colors

Tint of Red, Shade of Light Coral, Shade of Sea Green, Shade of Peru, Tint of Dark Gray, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Branding logo typography design hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#fa3b33	#fa3b33	RGB(250, 59, 51)	—	—
#fb6c6c	#fb6c6c	RGB(251, 108, 108)	—	—
#0c8c64	#0c8c64	RGB(12, 140, 100)	—	—
#94744c	#94744c	RGB(148, 116, 76)	—	—
#aeb0a1	#aeb0a1	RGB(174, 176, 161)	—	—
#443c3c	#443c3c	RGB(68, 60, 60)	—	—

10 color pairs have low contrast and need improvement which may impact readability.