Branding food crest identity palette

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Created at 03/06/2020 15:37

The palette consists of Semi dark, Light colors. Accent colors #3667a6 and #1b3966. Palette has Cool colors temperature.

By lightness, this palette runs from #1B3966 (darkest) to #67B6B7 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 39% across the palette.

An analogous palette: its hues sit close together on the color wheel, within about 60°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #1B3966, #2E5D4A, #3667A6, #508891, #67B6B7, #849BBC

Palette Branding food crest identity palette combines 6 color codes:

HEX: #3667a6, RGB: (54, 103, 166); HEX: #67b6b7, RGB: (103, 182, 183); HEX: #1b3966, RGB: (27, 57, 102)

HEX: #508891, RGB: (80, 136, 145); HEX: #849bbc, RGB: (132, 155, 188); HEX: #2e5d4a, RGB: (46, 93, 74)

Simplified version of palette colors

Shade of Royal Blue, Tint of Cadet Blue, Shade of Dark Slate Blue, Shade of Cadet Blue, Tint of Light Slate Gray, Tint of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Branding food crest identity palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#3667a6	#3667a6	RGB(54, 103, 166)	—	—
#67b6b7	#67b6b7	RGB(103, 182, 183)	—	—
#1b3966	#1b3966	RGB(27, 57, 102)	—	—
#508891	#508891	RGB(80, 136, 145)	—	—
#849bbc	#849bbc	RGB(132, 155, 188)	—	—
#2e5d4a	#2e5d4a	RGB(46, 93, 74)	—	—

7 color pairs have low contrast and need improvement which may impact readability.