Branding food packaging hex colors

  • #3bbdeb
  • #ebca86
  • #212c66
  • #547eb0
  • #c4b4d4
  • #50495b
  0.33k
Created at 08/29/2020 20:40
The palette consists of Light, Dark, Semi dark colors. Accent colors #3bbdeb and #ebca86. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #212C66 (darkest) to #EBCA86 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 2 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #212C66, #3BBDEB, #50495B, #547EB0, #C4B4D4, #EBCA86

Palette Branding food packaging hex colors combines 6 color codes:
HEX: #3bbdeb, RGB: (59, 189, 235); HEX: #ebca86, RGB: (235, 202, 134); HEX: #212c66, RGB: (33, 44, 102)
HEX: #547eb0, RGB: (84, 126, 176); HEX: #c4b4d4, RGB: (196, 180, 212); HEX: #50495b, RGB: (80, 73, 91)
Simplified version of palette colors
Tint of Deep Sky Blue, Tint of Burlywood, Tint of Midnight Blue, Tint of Steel Blue, Shade of Thistle, Shade of Dim Gray
Color scheme was created by colorswall

Color codes in palette

Branding food packaging hex colors color codes HEX, RGB information in table

ColorHEXRGBNameAlternative name
#3bbdeb#3bbdebRGB(59, 189, 235)——
#ebca86#ebca86RGB(235, 202, 134)——
#212c66#212c66RGB(33, 44, 102)——
#547eb0#547eb0RGB(84, 126, 176)——
#c4b4d4#c4b4d4RGB(196, 180, 212)——
#50495b#50495bRGB(80, 73, 91)——

Color Palette Contrast

5 color pairs have low contrast and need improvement which may impact readability.
Text ColorBackground ColorContrast Ratio
#3bbdeb
#ebca86
1.37
#3bbdeb
#547eb0
1.93
#3bbdeb
#c4b4d4
1.12
#ebca86
#c4b4d4
1.23
#212c66
#50495b
1.51

Image palette Branding food packaging hex colors png