Created at 03/08/2020 18:00

Brand identity label design packaging colors

The palette consists of Light, Semi dark colors. Accent colors #f30c2b and #4c6c84. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #643436 (darkest) to #A8BFC3 (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans warm.

HEX codes (sorted): #4C6C84, #643436, #9E1420, #A8BFC3, #EB3852, #F30C2B

Palette Brand identity label design packaging colors has combination of 6 codes colors:

HEX: #f30c2b, RGB: (243, 12, 43); HEX: #eb3852, RGB: (235, 56, 82); HEX: #9e1420, RGB: (158, 20, 32)

HEX: #4c6c84, RGB: (76, 108, 132); HEX: #a8bfc3, RGB: (168, 191, 195); HEX: #643436, RGB: (100, 52, 54)

Simplified version of palette colors

Shade of Red, Shade of crimson, Tint of brown, Tint of steelblue, Tint of lightblue, Shade of Maroon

Color scheme was created by colorswall

More palettes with:

Colors codes in palette

Brand identity label design packaging colors color codes HEX, RGB information in table

7 color pairs have low contrast and need improvement which may impact readability.